Category Archives: Twitter

Wildfire Discusses Viral Marketing & Interactive Promotions

Posted on February 17, 2011 by DIG

Tweet Running a promotion on Facebook can get complicated fast when you read through Facebook’s promotion guidelines. Larger promotions can cost thousands of dollars and often require many technical resources. Because of this Facebook works with a group of companies … Continue reading →

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Badgy Founder Rob Kischuk on Social Achievement Services

Posted on February 2, 2011 by DIG

Tweet In this week’s podcast Engauge’s Tessa Horehled and Kathlene Hestir talk to Rob Kischuk the founder of the social service Badgy. Badgy is a social achievement service for brand marketers that enables brands to engage consumers with playful, Twitter-based, … Continue reading →

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PlacePunch CEO Adam Steinberg on Location-Based Services

Posted on December 8, 2010 by DIG

Tweet As the CEO of PlacePunch, an Atlanta-based start up that helps businesses create location-based marketing programs, Adam Steinberg has harnessed the power of the check-in. PlacePunch uses check-in data to learn more about a businesses’ customers and create relevant targeted … Continue reading →

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Ed Garsten on Chrysler’s Social Media Team

Posted on December 1, 2010 by DIG

Tweet Ed Garsten, Head of Electronic Communications for Chrysler, is a seasoned veteran in automotive media. With over 35 years of multimedia experience, Garsten has worked as a CNN Correspondent, bureau chief, anchor and founding producer of CNN Headline News. He has … Continue reading →

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Digital Innovation Day at Engauge

Posted on October 11, 2010 by DIG

Tweet Part of what we hope to provide on DIG:This is insider conference information. Last Thursday, the Digital Innovation Group at Engauge hosted the first DIG Day at our new Atlanta office, an invitation-only event, to allow brand marketers to hear … Continue reading →

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SocialSmack CEO Matt Curtin On Social-Consumer Reporting

Posted on October 6, 2010 by DIG

Tweet “Check-in is out, check-out is in.” Consumers can now give “props” or “drops” to brands in real time on SocialSmack, a new consumer-reporting website with a gaming twist. Smacktalkers earn points, badges and a place in the SocialSmack hierarchy for … Continue reading →

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Vitrue CEO Reggie Bradford Discusses SRM Platforms

Posted on September 2, 2010 by DIG

Tweet This week on DIG: This, Stacy Cohen and Jeff Hillmire talk with Reggie Bradford CEO and founder of Vitrue, a leading social media management company based out of Atlanta. Vitrue offers several products in its Social Relationship Management Platform that … Continue reading →

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Tungle.me CEO Marc Gringas Discusses the Future of Online Social Calendars

Posted on August 18, 2010 by DIG

Tweet Busy lives revolve around calenders and scheduling. Businesses need to set up meetings, slate conferences, and organize calls. Tungle.me integrates with your current calender and amplifies its capabilities – helping you share your calender and find free time between … Continue reading →

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Social Media from the Female Marketers Perspective – Part 1

Posted on August 4, 2010 by DIG

Tweet Welcome to the first-ever all-female edition of DIG:This!  In this episode, Engauge’s Stacy Cohen and Kathlene Hestir lead a discussion with Toby Bloomberg, president of Bloomberg Marketing/DivaMarketingBlog; Nettie Hartsock, owner of The Hartsock Agency; and Yvonne DiVita, co-founder of BlogPaws.  These guests relate some of the … Continue reading →

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IZEA CEO Ted Murphy Discusses WeReward

Posted on July 23, 2010 by DIG

Tweet In Episode 4, we explored geolocation apps and their importance in the social media space. With millions of users and growing marketing opportunities, check-in apps are gaining in popularity with both users and companies.  This week, we delve into … Continue reading →

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