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In this week’s podcast Engauge’s Tessa Horehled and Kathlene Hestir talk to Rob Kischuk the founder of the social service Badgy.
Badgy is a social achievement service for brand marketers that enables brands to engage consumers with playful, Twitter-based, social interactions that reinforce and spread their brand image and message.
In this episode they’ll discuss:
- How the service works and how fans can get badges.
- How Badgy’s Social Achievements helped Quilted Northern dramatically increase the size and quality of their social media audience.
- Gamification and tapping into your followers motivations
- How Badgy compares to location-based and other Twitter services.
Follow @BadgyApp on Twitter.
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